Northern Credit Union
The goal of the mailers was to recapture auto loans from other financial institutions using data mining of our ACH transactions. We did the first mailer May 31 - August 8 to 3,453 targets. We did the second mailer October 1 - December 31 to 3,268
ACH Refinance Campaign
Category
Direct Mail Series > Direct Mail Series - $500 Million and Less
Winner Status
- Bronze