Bossier Federal Credit Union
LA Credit Union League
Every year we offer a holiday loan special to our members and prospective members. That offer targets our 26,000+ members and the community of just over 400,000 residents. With this special, we really focus on our existing members, specifically those we have emails for, but we do allow anyone that qualifies to stop by and grab some holiday cash. This year we really wanted to focus on increasing the total volume of the loan amounts so we created a new twist to our holiday loan. In the past, we average about $25,000 a year in holiday loans, I wanted to double that this year and push that number to $50,000. Our final numbers saw us bring in just over $101,000 in total loan volume.
Holiday Loan Special
Category
Product Development - NEW CATEGORY FOR 2017 > Product Development - $500 Million and Less
Winner Status
- Bronze