Clearwater Credit Union

Friday

After more than 10 months of research and exploration, our Board of Directors unanimously approved our new name: Clearwater Credit Union. Our ultimate choice of name was grounded in our values—“Clearwater” honors our roots in Missoula, reflects our commitment to transparency, and welcomes everyone—and we wanted to be sure our new logo and visual identity did the same. The water drop conveys the institution’s transparency, the mountains reflect the natural beauty of Montana, and the subtle “M” honors our roots in Missoula. Our new colors were inspired by the Montana State flag, reminding our members of the incredible natural environment that surrounds us as well as the people and industry that have shaped the amazing place we call home.

We currently serve a little over 50,000 members in seven counties across Western Montana. Most of our members (~35,000) reside in Missoula County, Montana, where we were founded and where the majority of our branches are located. Our members’ age demographics are: Under 18 (13%), 18-34 (33%), 35-55 (28%) and 55+ (26%).