CoastHills Credit Union
Epicosity
With a host of devoted members already a part of the CoastHills Credit Union fold, delivering even greater service for this loyalty is only appropriate. This is where CoastHills' efforts toward an auto loan refinancing campaign came from—to preemptively offer thee ability for members to lock in a more manageable interest rate, with a preapproved number based on the member's demonstrated credit score improvement. Quarter 3 was the second such campaign of its kind that CoastHills undertook, and the goal was to match the previous effort's funded applications.
CoastHills Credit Union — Auto Preapproval
Category
Direct Mail Single > Direct Mail Single - $1 Billion and Greater
Winner Status
- Bronze